Frequently Asked Questions About The Goddard School® Franchise Opportunity
Find Your Answers Here
We’ve gathered answers to some of the most common questions prospective franchise owners ask. Explore the FAQs below to get a clearer picture of what it means to join the Goddard network.
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What is a daycare franchise, and how does it work?
A daycare franchise is a business model where you operate a childcare center using the brand, systems, and support of an established franchisor. It allows entrepreneurs to open their own daycare or preschool while benefiting from a proven curriculum, operational support, and brand recognition.
With The Goddard School, our franchisees receive end-to-end support—from real estate and construction to marketing, training, and ongoing operations. You get the independence of business ownership with the backing of a trusted name in early childhood education. Learn more about what a preschool franchise is.
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What are the advantages of franchising, and why should I invest in early childhood education?
Franchising offers many advantages of business ownership with the support of a proven brand, established systems, and ongoing guidance—reducing risk and accelerating growth.
Investing in early childhood education adds another layer of value: it's a recession-resilient, $71 billion industry projected to grow to $91 billion by 2030. With rising demand for high-quality childcare, it’s a smart, scalable investment that also makes a meaningful impact on families and communities.
Read more to learn about the advantages of setting up a childcare franchise and learn about why you should invest in early childhood education.
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Do I need to work in the school?
One of the hallmarks of Goddard is that every school has either an on-site owner or an on-site operator to provide day-to-day leadership.
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Do I need to have a background in childcare to own a Goddard School?
Not at all! The Goddard brand is centered on fostering a love of learning for our students and our franchisees who come from a variety of industry backgrounds. Our team of business and education experts will work with you to understand and create a fun learning environment for the families in your community.
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How much does a Goddard School Franchise make?
In 2024, schools open for 18 months or longer had an average EBITDA of $521,987. This amount is based on mature schools opened for 18 months or more as of 2024. EBITDA is defined as gross revenue less all expenses directly related to operating the school excluding interest, taxes, depreciation, and amortization. You should refer to Item 19 of Goddard Franchisor, LLC’s 2025 Franchise Disclosure Document for more information regarding the reported earnings of Goddard School franchises. Your individual results may differ. There is no assurance that you will earn as much as the amounts reported by Goddard School franchisees.
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Will Goddard provide assistance with finding a location?
You will be assigned a real estate manager to assist you throughout the real estate process. If you do not already have a relationship with a commercial real estate broker, we’ll help you connect with one who understands our location requirements. The bottom line is we will be there to guide you every step of the way to help you find a location.
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What kind of training and support do you provide?
Goddard’s team of expert business, education, and franchising professionals are here to help you through every step of your franchising journey. In addition to assistance with site selection and financing decisions, we’ll provide you with intensive initial training via a blend of virtual and in-person sessions at our corporate offices or at another training site, as well as online coursework in marketing, operations, management, and education methods of a Goddard School.
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Does The Goddard School offer incentives to prospective franchisees?
We proudly support those who have served through the International Franchise Association's VetFran program by providing a discount of $20,000 on the initial license fee for a first franchise to honorably discharged veterans of the U.S. Armed Forces.
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Do I need to be a U.S. citizen to own a Goddard Franchise?
Yes, you either need to be a U.S. citizen or have already obtained your green card in order to become a Goddard School franchisee.
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What kind of curriculum does The Goddard School use?
The Goddard School uses its exclusive Wonder of Learning® education program — an inquiry-based, child-led exploration program that promotes critical thinking, creativity, collaboration, and social-emotional growth. Developed by a team of educators, researchers, and pediatric experts, it includes built-in progress assessments, family communication through a proprietary app, and ongoing training and support for faculty.
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How long has The Goddard School Franchise been in operation?
The Goddard School was founded in 1983 and began franchising in 1988 by entrepreneur Anthony A. Martino, a visionary who recognized the increasing demand for high-quality early childhood education. With a commitment to supporting working families and fostering child development, he began franchising The Goddard School to provide a safe, nurturing, and academically focused environment for young learners. Today, more than 35 years later, The Goddard School has grown into a nationally recognized leader in early childhood education, with more than 640 schools across the United States.
Currently, we are ranked #55 on the Entrepreneur's Franchise 500 List and have been included in the listing for 27 consecutive years; the highest-ranking childcare and early childhood education provider in the 2024 Franchise Times Top 400; and in the Top 200 in Franchise Business Review.
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What makes The Goddard School stand our from other early childhood education franchise opportunities?
The Goddard School combines a proven business model, strong financial performance, and best-in-class support. With over 35 years of experience, 640+ schools, and top industry rankings, Goddard offers franchisees the opportunity to grow a rewarding business while making a meaningful impact on families and communities. Read more about how The Goddard School stands out.
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How much does it cost to open a Goddard School Franchise?
Startup costs vary based on location and whether you lease, build, or buy an existing school. For example, build-to-suit lease costs range from $952,500 to $1.36 million, while purchasing land and building a school ranges from $5.23 million to $8.57 million.
These estimates include franchise fees, marketing, site development, initial operations, and ongoing expenses post-opening. We also offer financing support and lender introductions. The average cash injection for a borrower is between 10-15% of the total project costs. Many franchisees also choose to partner with investors to help fund their school. Check out our financial requirements page to learn more. Please also refer to Item 7 of Goddard Franchisor, LLC's 2025 Franchise Disclosure Document for more detailed information on these costs.
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What are SBA loans and how do I get one for a daycare franchise?
SBA loans are government-backed loans that offer favorable terms for small business owners. The Goddard School works with a network of nationwide lenders and helps franchisees navigate the SBA process. With a low default rate and a top-tier FUND score of 930 for three consecutive years, Goddard is a strong candidate for SBA financing.
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How do I measure daycare franchise success?
These will depend on the goals of the franchisee, but they may include financial metrics (like revenue and profit), or operational KPIs (like capacity utilization, customer and staff satisfaction, and retention). Through our blog, you can learn more about how to measure your daycare franchise’s success.